When it comes to adding a touch of charm and personality to your home, few decor items can match the beauty and versatility of a handmade vase. Whether you’re looking for a stunning centerpiece, a minimalist accent, or a unique gift, handmade vases offer an array of styles to suit every taste. In this post, […]
In today’s digital world, having a strong online presence is essential for any small business owner, especially for those running a handmade business. One of the best ways to ensure your business gets noticed is through Search Engine Optimization (SEO), and at the core of SEO lies in choosing the best keywords. The keywords you […]
In today’s digital world, offering customers the option to pay online isn’t just a nice-to-have—it’s a must. Whether you’re selling handcrafted jewelry, artisanal soaps, or custom-made home décor, accepting online payment can significantly enhance your business’s reach, customer experience, and bottom line. If you’re a small business owner wondering where to start, don’t worry! This […]
As a small business owner, one of your most powerful assets is the relationship you build with your customers. Creating an environment where customers feel important, respected, and appreciated can lead to loyalty, repeat business, and positive word-of-mouth that is invaluable for your brand. In a world full of choices, exceptional customer service stands out […]
Whether it’s shielding yourself from a summer sun or staying dry during a sudden downpour, the right umbrella can be both functional and fabulous! Here’s a collection of umbrellas by independent Etsy sellers. From vibrant prints and whimsical designs, these pieces will keep you covered – rain or shine! Featured: ultra-lightweight folding umbrella: Groovy Gringa {WA, United […]
Your logo is the face of your brand. As a small business owner specializing in handmade products, your logo should reflect your craft’s authenticity and passion while making your business memorable. Whether you’re just starting to design your business logo or looking to refresh your existing one, here’s a guide to help you: How To […]
Investing in strategies to build customer loyalty isn’t just about retaining customers; it’s about creating a community that champions your brand and fuels sustainable growth. The question is, how do you customer loyalty with confidence? On this post, we tackle 8 proven ways to help you build customer loyalty for your handmade business. First, let’s […]
In today’s digital age, small business owners often feel the pressure to focus solely on online marketing. While digital platforms are powerful tools, the value of offline marketing is often overlooked. For artisans and crafters who create handmade products, offline marketing can build stronger community connections, foster brand loyalty, and boost sales. Here’s how you […]
Pricing handmade products can feel tricky for new entrepreneurs. When you’re trying to figure out how to price handmade products in a way that is both profitable and appealing to your target market, the process can be more complicated than you expect. Of course, as a maker, you want to cover your costs, make a […]
As a small business owner, taking your handmade products online can be a game-changer. Whether you’re an artist, crafter, or maker, selling your creations to a wider audience is essential for growth. But where should you start? If you’re looking to sell on Squarespace, you’re in the right place. Squarespace is a popular website builder […]