Your logo is the face of your brand. As a small business owner specializing in handmade products, your logo should reflect your craft’s authenticity and passion while making your business memorable. Whether you’re just starting out or looking to refresh your logo, here’s a guide to help you design your business logo. 1. Know Your […]
Category: Blog
8 Proven Ways To Build Customer Loyalty For Your Handmade Business
Investing in strategies to build customer loyalty isn’t just about retaining customers; it’s about creating a community that champions your brand and fuels sustainable growth. The question is, how do you customer loyalty with confidence? On this post, we tackle 8 proven ways to help you build customer loyalty for your handmade business. First, let’s […]
The Small Business Owner’s Guide to Offline Marketing
In today’s digital age, small business owners often feel the pressure to focus solely on online marketing. While digital platforms are powerful tools, the value of offline marketing is often overlooked. For artisans and crafters who create handmade products, offline marketing can build stronger community connections, foster brand loyalty, and boost sales. Here’s how you […]
The New Entrepreneur’s Guide On How To Price Handmade Products
Pricing handmade products can feel tricky for new entrepreneurs. You want to cover costs and make a profit, but also offer fair prices that attract customers. Getting the price right is crucial for long-term success. Here’s a step-by-step guide on how to price handmade products effectively. How to Price Handmade Products 1. Know Your Costs […]
Guide to Selling Your Handmade Products Online: How to Sell On Squarespace
As a small business owner, taking your handmade products online can be a game-changer. Whether you’re an artist, crafter, or maker, selling your creations to a wider audience is essential for growth. But where should you start? Enter Squarespace—a popular website builder that provides everything you need to sell your handmade products online. With its […]
How To Sell Your Handmade Products at Your Local Market
Taking your handmade products to local markets is a fantastic way to showcase your work, connect with customers face-to-face, and grow a loyal following for your small business. Here are some practical tips to help you search for local market opportunities, make the most of market days, and build your customer base through local sales […]
How to Get Your Handmade Products Stocked In Local Retail Shops
For small business owners who create handmade products, getting your items onto the shelves of local stores is an excellent way to grow your brand and expand your reach. While it may seem intimidating at first, stocking your products in local retail shops is very achievable with the right approach. This guide provides valuable tips […]
Set Up Your Business Booth for Success at Markets and Events
Setting up a booth at markets and events is an exciting way for small business owners to showcase handmade products and connect with customers in person. But with so many other vendors, it’s essential to stand out and create a space that draws people in. Here are some tips and strategies to help you make […]
How to Plan and Manage the Peak Season As A Handmade Business
For handmade business owners, peak season can bring a mixture of excitement and overwhelm. The spike in orders during holidays or special events is fantastic for business, but managing this increased demand requires thoughtful planning and a solid strategy. With preparation, you can make the most and manage the peak season while reducing stress and […]
Practical Time Management Tips for Small Business Owners
Running a small handmade business often means wearing many hats—creator, marketer, customer service rep, and more. With so many tasks competing for your attention, it can be easy to feel overwhelmed and lose valuable time. Effective time management is key to balancing your business with other responsibilities. As a small business owner, here are some […]